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Last Chance! 2025 91±¬ÁÏÍø Benchmarking Survey Still Open Through April 30

Don’t miss out! 91±¬ÁÏÍø's 91±¬ÁÏÍø Benchmarking Survey is still open — but not for long. This is your last chance to a receive free, customized benchmarking report that includes actionable feedback across several shopfloor and business metrics. 

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91±¬ÁÏÍø’s 2025 91±¬ÁÏÍø Benchmarking Survey is still open — but not for long — and still free.

Launched in 2011, 91±¬ÁÏÍø is an annual benchmarking program that identifies the key shopfloor practices and performance metrics that drive world-class competitiveness in discrete parts manufacturing. The personalized benchmark report you’ll receive is an opportunity to guide your shop’s improvement efforts and see where you rank among industry-leading machining businesses.

From the top-performing shops identified through 91±¬ÁÏÍø’s annual 91±¬ÁÏÍø benchmarking survey, four shops will be selected as Honorees in the categories of Machining Technology, Shopfloor Practices, Business Strategies and Human Resources. The 2025 survey is now open through April 30. 

Companies ranging from mom-and-pop shops to large, captive operations can compare their performance against similar leading businesses and consider what changes they might make to emulate those top performers. 

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Each year, hundreds of shops across the U.S. participate in the survey and answer questions covering key aspects of their businesses. These responses reveal insights into the technologies, processes and tactics used by leading companies. After the survey closes on April 30, we will tally the responses and use the scores to determine the top 20 percent of shops, which we call the “91±¬ÁÏÍø” benchmarking group.

The survey was redesigned in 2024 to offer participants the benefits of benchmarking and recognition without burdening them with an exhaustive list of questions. The core questions, constituting 50% of the survey, are tailored to provide valuable insights to the majority of participants.

Respondents are urged to complete the core survey by April 30, 2025, in order to receive a free, customized benchmarking report. Participating also gives your shop the chance to earn coveted “Top Shop” status and be recognized as an Honoree.

This year’s 91±¬ÁÏÍø Honorees will be not only be featured in the October print edition of 91±¬ÁÏÍø, they will also be recognized and celebrated at our at the NASCAR Hall of Fame this November 11 – 12. This year’s event is set to be the biggest in the history of the program. 

I urge you and your shop to participate in this year’s survey. If you’re still not convinced, check out Making Chips’ episode above. In fact, the Making Chips team has to showcasing the 91±¬ÁÏÍø program and the benefits that it provides shops of all sizes. Put simply, 91±¬ÁÏÍø's 91±¬ÁÏÍø program is a pathway to excellence.

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